KBS Apparel
Did you know there are travel sports leagues for adults? I didn't, that is, until I started playing competitive kickball. Although I crave the competition, I really stayed for the jerseys. After seeing all of the full sublimation jerseys at my first tournament I knew I had to make my own team so I could design my own jersey. Enter "TACOCAT", my first and forever favorite ridiculous jersey. Fun fact: We changed the design to our wedding colors (pictured here) and wore them for a Vegas kickball style "wedding".
I was introduced to the owner around the same time he had just bought the company, and a relationship was struck that has kept an outlet for my passion for design. I'm the designer they have in their back pocket when special clients want really complex and thorough designs, though I've been known to do simple clean kits every now and then. I am also their marketing/art director on a consulting level who designs and manages the brand, marketing materials, and (soon to be relaunched) website.
Design guidelines included: "A cat in a taco and tacos everywhere in the background". Every team member also got a custom "pusheen" with their name on the back of their jersey.
ISH Virginia is a women's kickball team out of the Norfolk Area. Fittingly their mascot is a mermaid and their colors teal and purple. In this redesign we went for a "mermaid tail underwater" look.
Requested design specs are self-evident: Make us a super fun Star Wars themed jersey.
Design guidelines included: "A cat in a taco and tacos everywhere in the background". Every team member also got a custom "pusheen" with their name on the back of their jersey.
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2020 marks the fourth year of business for KBS Apparel and the evolution from year 1 to year 4 is quite drastic. As KBS's reach grows exponentially, it is imperative to redesign a full functioning, professional website that spans markets. To really stay true to who KBS Apparel is, the design needed to stay in brand colors with a few bells and whistles that comes with working with their talented designers.
Landing pages are especially important to link the website via social media to track leads per site and per tournament. Each tournament, invitational, and special event that has a predetermined date will have an individual landing page with images that lend to the event itself, but stay on KBS brand,
2020 marks the fourth year of business for KBS Apparel and the evolution from year 1 to year 4 is quite drastic. As KBS's reach grows exponentially, it is imperative to redesign a full functioning, professional website that spans markets. To really stay true to who KBS Apparel is, the design needed to stay in brand colors with a few bells and whistles that comes with working with their talented designers.